From interaction possibilities to real engagement: Paradoxes of media participation and the case of Banda Ampla, from the public Catalan television TV3
Data
2019
Autores
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Lomonosov Moscow State University
Resumo
The concept of citizens’ participation in everyday life has strong roots in the
ancient Greek culture, commonly accepted as the birth of the occidental
civilization. Especially from the 4th century BC to the 5th AD, assemblies and
public opinion courts were part of this democratic ecosystem, where citizens
could express their views on current topics. Inspired by the typical starting
expression of such reunions – ‘Who would like to talk?’ (Sinclair, 1999) – this
article tries to contribute to the general topic of public intervention in the media
scope. In this sense, what kind of motivations led citizens to participate and
interact with media institutions? What kind of troubling issues have been drawn
by the scientific literature in this regard? Do real opportunities for participation
differ from real audience participation? Thus, in an empirical framework,
we analysed the overall social and mental representations of one sample of
individuals who have participated in Banda Ampla, a public opinion programme
broadcast in Barcelona, Spain. This article questioned participants about their
personal motivations to participate as well as other generic thoughts on media
and participation. Conclusions suggest an important paradox: participants
somehow tend to neglect digital possibilities to interact with media, although
the majority argue that it is essential for democracy that citizens have their say
on current topics within society
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Participation , citizens , public opinion , TV3 , Catalonia , Banda Ampla