Relatório Profissional conducente ao grau de Mestre em Ciências Económicas e Empresariais
Data
2020-05-13
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O presente relatório da atividade profissional tem como principais objetivos descrever, sucintamente, as funções desempenhadas ao longo do percurso profissional e desenvolver uma investigação sobre um tema relacionado com essa experiência profissional. Estando grande parte da atividade profissional no setor bancário relacionada com a Região Demarcada do Douro (RDD), optou-se pela realização de um estudo centrado nas exportações de vinho do Porto e que evidenciasse algumas soluções bancárias direcionadas para quem está neste negócio tão peculiar e numa Região tão nobre como a do Douro.
Ao analisar o sector vinícola e a sua vertente empresarial ligada à produção, engarrafamento e exportação, percebe-se que, atualmente, este apresenta potencial de crescimento quer para o mercado interno quer para o externo, mas não dispõe de todos os meios suficientes para que este crescimento seja pleno. Assiste-se, também, a muitas deficiências e faltas de apoio que deveriam ser dadas pelo Estado direcionadas à região e a todos os agentes económicos que nela interagem.
As instituições bancárias inseridas no meio revelam-se um importante agente económico da RDD detendo soluções específicas e direcionadas para a região, funcionando assim como um parceiro de negócio, apoiando e adiantando muitas vezes as verbas que os clientes têm a receber e que tardam em chegar, originando alguns constrangimentos de tesouraria.
Espera-se que este trabalho possa vir a contribuir de forma positiva para a análise do sector do vinho do Porto e para o respetivo aumento das exportações, através das soluções bancárias apresentadas, constituindo, assim, uma mais-valia para os leitores.
The main objective of this professional activity report is to briefly describe the functions performed along our professional path and to develop a research on a related topic. As most of the professional activity in the banking sector is related to the Douro Demarcated Region (RDD), we decided to carry out a study focused on Port wine exports and which highlights some banking solutions aimed at those who are in this very peculiar business, in a region as noble as Douro. Looking at the wine sector and its business aspects related to production, bottling and exports, it can be seen that it is currently showing growth potential for both the domestic and foreign markets, but it does not have all the means to ensure this growth is full. There are also many deficiencies and lack of support that should be given by the Government to the region and to all its stakeholders. Banks in the Douro region are an important economic agent of RDD, with region-specific and targeted solutions, and as a business partner, often supporting and advancing the amount of money customers are entitled to receive and which is overdue in arriving, leading to some cash constraints. It is expected that this work may positively contribute to the analysis of the Port wine sector and its increase in exports through the banking solutions presented, and thus constituting an added value for readers.
The main objective of this professional activity report is to briefly describe the functions performed along our professional path and to develop a research on a related topic. As most of the professional activity in the banking sector is related to the Douro Demarcated Region (RDD), we decided to carry out a study focused on Port wine exports and which highlights some banking solutions aimed at those who are in this very peculiar business, in a region as noble as Douro. Looking at the wine sector and its business aspects related to production, bottling and exports, it can be seen that it is currently showing growth potential for both the domestic and foreign markets, but it does not have all the means to ensure this growth is full. There are also many deficiencies and lack of support that should be given by the Government to the region and to all its stakeholders. Banks in the Douro region are an important economic agent of RDD, with region-specific and targeted solutions, and as a business partner, often supporting and advancing the amount of money customers are entitled to receive and which is overdue in arriving, leading to some cash constraints. It is expected that this work may positively contribute to the analysis of the Port wine sector and its increase in exports through the banking solutions presented, and thus constituting an added value for readers.
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Vinho do Porto , Exportações